1. 

EU trade mark – Appeals procedure – Action before the EU judicature – Jurisdiction of the General Court – Review of the lawfulness of decisions of the Boards of Appeal – Review of the legal classification given to the facts of the dispute – Review of the assessment by the Board of Appeal of the likelihood of confusion – Findings not challenged as regards the factors that are essential to the analysis of that likelihood of confusion – Effect

(European Parliament and Council Regulation 2017/1001, Art. 72)

(see para. 46)

2. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark – Assessment of the likelihood of confusion – Determination of the relevant public – Attention level of the public – Cosmetic, beauty or personal care and personal hygiene products

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 50-53)

3. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark – Criteria for assessment

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 60, 145, 162-165)

4. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment – Complementary nature of the goods or services

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 68, 69, 84)

5. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity of the marks concerned – Assessment of the distinctive character of an element of which a trade mark is composed

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 97-99, 102, 109, 153)

6. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity of the marks concerned – Elements of a trade mark having a descriptive character

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 112, 113)

7. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Similarity of the marks concerned – Criteria for assessment

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 131, 132, 136, 173)

8. 

EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services – Likelihood of confusion with the earlier mark – Word marks Alpenrausch Dr. Spiller and RAUSCH

(Council Regulation No 207/2009, Art. 8(1)(b))

(see paras 166-175)

1. 

Dismisses the action;

2. 

Orders Dr. Spiller GmbH to pay the costs.