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Document 62019TJ0665

    Judgment of the General Court (Ninth Chamber) of 16 December 2020.
    Cinkciarz.pl sp. z o.o. v European Union Intellectual Property Office.
    EU trade mark – Application for EU figurative mark €$ – Absolute ground for refusal – Lack of distinctiveness – Article 7(1)(b) of Regulation (EU) 2017/1001 – Obligation to state reasons.
    Case T-665/19.

    ECLI identifier: ECLI:EU:T:2020:631

     Judgment of the General Court (Ninth Chamber) of 16 December 2020 –
    Cinkciarz.pl v EUIPO (€$)

    (Case T‑665/19)

    (EU trade mark – Application for EU figurative mark €$ – Absolute ground for refusal – Lack of distinctiveness – Article 7(1)(b) of Regulation (EU) 2017/1001 – Obligation to state reasons)

    1. 

    EU trade mark – Procedural provisions – Statement of reasons for decisions – First sentence of Article 94(1) of Regulation No 2017/1001 – Scope identical to that of Article 296 TFEU

    (Art. 296 TFEU; Regulation of the European Parliament and of the Council 2017/1001, Art. 94(1), first sentence)

    (see paras 27, 28)

    2. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Separate consideration of the pleas in law having regard to every one of the products or services covered by the application for registration – Obligation to state the reasons for refusing to register – Scope

    (European Parliament and Council Regulation 2017/1001, Arts 7(1) and 94(1), first sentence)

    (see paras 29-33)

    3. 

    EU trade mark – Procedural provisions – Examination of the facts of the Office’s own motion – Scope – Obligation to prove matters within common knowledge – No such obligation – Dispute before the General Court

    (Art. 256 TFEU; Regulation of the European Parliament and of the Council 2017/1001, Art. 95(1))

    (see para. 63)

    4. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks devoid of distinctive character – Meaning – Criteria for assessment

    (Council Regulation No 207/2009, Art. 7(1)(b))

    (see paras 76, 78)

    5. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks devoid of distinctive character – Trade mark made up of several elements – Possible for the competent authority to examine each of the elements making up the trade mark – Need to take account of the overall perception of the combination by the relevant public

    (Council Regulation No 207/2009, Art. 7(1)(b))

    (see para. 77)

    6. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Overlap of the scope of the grounds set out in Article 7(1)(b) and (c) of Regulation No. 207/2009

    (Council Regulation No 207/2009, Art. 7(1)(b) and (c))

    (see para. 79)

    7. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Separate examination of the various grounds for refusal – Interpretation of the grounds for refusal in the light of the public interest underlying each of them

    (Council Regulation No 207/2009, Art. 7(1)(b) and (c))

    (see para. 80)

    8. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks devoid of distinctive character – Figurative mark €$

    (Council Regulation No 207/2009, Art. 7(1)(b))

    (see paras 87-90, 93, 108-111)

    9. 

    EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks devoid of distinctive character – Assessment of distinctive character – Absence of elements of assessment other than those resulting from the customs of the sector – Taking into consideration of methods of use liable to be significant in practice

    (Council Regulation No 207/2009, Art. 7(1)(b))

    (see para. 95)

    Re:

    Action brought against the decision of the First Board of Appeal of EUIPO of 4 July 2019 (Case R 1345/2018-1) regarding an application for registration of the figurative sign €$ as an EU trade mark.

    Operative part

    The Court:

    1. 

    Dismisses the action;

    2. 

    Orders Cinkciarz.pl sp. z o.o. to pay the costs.

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