Judgment of the General Court of 24 September 2025 – Claims Balkans v EUIPO (CLAIMS)

(Case T-582/24)  (1)

(EU trade mark - Application for EU figurative mark CLAIMS - Absolute ground for refusal - No distinctive character - Article 7(1)(b) of Regulation (EU) 2017/1001 - Obligation to state reasons - Rights of the defence - Article 94(1) of Regulation 2017/1001)

(C/2025/5846)

Language of the case: English

Parties

Applicant: Claims Balkans d.o.o. Beograd (Belgrade, Serbia) (represented by: I. Luzhnova, lawyer)

Defendant: European Union Intellectual Property Office (represented by: T. Klee, acting as Agent)

Re:

By its action under Article 263 TFEU, the applicant seeks the annulment of the decision of the First Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 13 September 2024 (Case R 1833/2023-1).

Operative part of the judgment

The Court:

1.	Dismisses the action;

2.	Orders Claims Balkans d.o.o. Beograd and the European Union Intellectual Property Office (EUIPO) each to bear their own costs.

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(1)   OJ C, C/2025/575, 3.2.2025.