Action brought on 26 September 2019 — Brands Up v EUIPO (Credit24)

(Case T-651/19)

(2019/C 399/102)

Language of the case: Finnish

Parties

Applicant: Brands Up OÜ (Tallin, Estonia) (represented by: M. Welin, lawyer)

Defendant: European Union Intellectual Property Office (EUIPO)

Details of the proceedings before EUIPO

Trade mark at issue: International registration designating the European Union in respect of the figurative mark containing the word element ‘Credit24’ — Application for registration No 17 941 316

Contested decision: Decision of the Second Board of Appeal of EUIPO of 16 July 2019 in Case R 465/2019-2

Form of order sought

The applicant claims that the Court should:

—	annul the contested decision;

—	register the European Union trade mark No 17 941 316;

—	order that the word ‘doubtful’ be deleted from the EUIPO Examiner’s decision of 20 December 2018, p. 1;

—	order EUIPO to pay the costs.

Pleas in law

—	Infringement of Article 7(1)(c) of Regulation No 2017/1001;

—	Infringement of Article 7(1)(b) of Regulation No 2017/1001;

—	Infringement of the principles of equal treatment and consistency of case law.