5.9.2016   

EN

Official Journal of the European Union

C 326/25


Judgment of the General Court of 20 July 2016 — Reisenthel v EUIPO (keep it easy)

(Case T-308/15) (1)

((EU trade mark - Application for word mark keep it easy - Absolute ground for refusal - Lack of distinctive character - Article 7(1)(b) of Regulation (EC) No 207/2009))

(2016/C 326/45)

Language of the case: German

Parties

Applicant: Peter Reisenthel (Gilching, Germany) (represented by: E. A. Busse, lawyer)

Defendant: European Union Intellectual Property Office (represented by: A. Schifko, acting as Agent)

Re:

Action brought against the decision of the Fifth Board of Appeal of EUIPO of 26 March 2015 (Case R 2659/2014-5), concerning an application for registration of the word sign keep it easy as an EU trade mark.

Operative part of the judgment

The Court:

1.

Dismisses the action;

2.

Orders Mr Peter Reisenthel to pay the costs.


(1)  OJ C 270, 17.8.2015.